Emerging and established leaders need unvarnished developmental feedback from business owners and executives to realise their potential. The feedback they receive often reflects that we all have varying experiences and perspectives on the approach and qualities necessary for effective leadership. Hence, in the absence of a yardstick terms like ‘gravitas’ and “X factor” are employed to describe leadership qualities and style. This nebulous feedback is unspecific, unhelpful and unsatisfactory. Leaders seek specific contextual feedback as not all situations require the same type of leadership style.
Recent research shows that Executive Presence is substantial and measurable, and involves more than just presentation skills and image. Through extensive research in leadership, communications, psychology, social action theories and literature Bates Communications have developed a comprehensive definition. Consequently, leaders can now be given specific developmental feedback about their presence and how others experience their leadership style.
Executive Presence is the interplay of a set of qualities that engage, inspire, align and move people to act when demonstrated by a leader.